Trend

A JOURNEY INTO THE SEASONAL MUST-HAVES

In collaboration with Poli.Design, in September 2022 the event presented guidelines that we find in current trends.

During the last edition of September 2022, Homi FASHION&JEWELS presented ideas, suggestions and insights on the evolution of contemporary costume, suggesting those stylistic inspirations that are today the basis of the most current concepts.

Two macro themes were identified by the survey conducted with the collaboration of Poli.Design, each developed through four related microtrends:

Too good to Be True - MACRO TREND

It describes worlds that seemed so far away but are actually becoming reality. Nature regaining the upper hand, winning over waste, superficial choices and becoming the priority for consumers and companies. Sustainable actions such as the use of recycled materials or the new life of objects are key. At the same time, the fear that the Earth is no longer enough, accelerates the exploration of the universe.

Too good to Be True IS CHARACTERIZED BY FOUR MICRO TRENDS:

Nature Supremacy

Nature Supremacy tells of nature’s supremacy over the artificial world. A protagonist of the present, the natural world is enhanced, safeguarded and used as formal inspiration.

Space on Earth

Space on Earth takes the formal and superficial inspirations that come from space and transfers them into the real world. Spacesuits, futuristic-looking inflatable accessories and alien spacecraft descend to Earth to invade it with their aesthetics.

Hyper Boom

Hyper Boom immerses itself in the digital world by capturing the languages of augmented reality, the technologies that increasingly populate objects and the aesthetics of numerical codes.

Happily Ever After

Happily Ever After celebrates love in all its forms. With the end of restrictions on gatherings, there is a boom in weddings and an increasing demand for accessories that can make the promise of eternal fidelity tangible.

Like me, Like me Not - MACRO TREND

It emphasizes the beauty of contrasts, freedom of expression, indifferent to the judgment of others. In a contemporary context where likes dictate fame, success or define a person's talent, this trend aims to redefine the importance of being and not liking. It thus explicitly declares when one is trying to be something that one is not; excesses are not hidden but peculiarities are enhanced.

Like me, Like me Not IS CHARACTERIZED BY FOUR MICRO TRENDS:

Wannabe

Wannabe is what one would like to be. It is a race against stereotypes interrupted by the urge to express oneself, a desire to play the role of someone else, an awareness of the impossibility of achieving the myth of perfection.

Overflow

Overflow captures the beauty of the soft shapes of the body and its irregular, welcoming softness. Narrow volumes, defined by too narrow containers, become manifestos for free self-expression.

Trial and Error

Trial and Error celebrates the discovery of the best way to achieve a desired result or a correct solution by trying one or more ways and noticing, eliminating or accentuating errors. The process is repeated until perfection is achieved or until the imperfections are appreciated.

State with Color

State with colour uses colour as a design constraint. Used individually or mixed together, colours take on heterogeneous meanings and shapes to satisfy the most eccentric tastes.

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