FJ VISIONS OF TOMORROW

Milano Fashion&Jewels


14* - 17 September 2024
(*Saturday by invitation only)

fieramilano, Rho

Future trend scenarios for fashion accessory

HOMI Fashion&Jewels is confirmed as one of the main reference points for trends in the world of fashion accessories: in fact, at each edition, the event presents concepts outlined by Poli.Design that identify the trends of the coming years.

 

In September 2022, this collaboration enabled the creation of FJ Visions of Tomorrow: an area that in its Fashion Future Incubator section showcased the Collections interpreting this Season's fashion and with the Fashion Future Trend space allowed people to discover the new forecasts: Too good to Be True and Like me, Like me Not.

 

FASHION FUTURE TREND

Too good to Be True

It describes worlds that seemed so far away but are actually becoming reality. Nature regaining the upper hand, winning over waste, superficial choices and becoming the priority for consumers and companies. Sustainable actions such as the use of recycled materials or the new life of objects are key. At the same time, the fear that the Earth is no longer enough, accelerates the exploration of the universe.

Too good to Be True IS CHARACTERIZED BY FOUR MICRO TRENDS:

Like me, Like me Not

It emphasizes the beauty of contrasts, freedom of expression, indifferent to the judgment of others. In a contemporary context where likes dictate fame, success or define a person's talent, this trend aims to redefine the importance of being and not liking. It thus explicitly declares when one is trying to be something that one is not; excesses are not hidden but peculiarities are enhanced.

Like me, Like me Not IS CHARACTERIZED BY FOUR MICRO TRENDS:

FASHION FUTURE INCUBATOR

BEYOND REALITY - MACRO TREND

Beyond Reality looks at Surrealism that shines with a contemporary aura to renew the relationship between the world and the individual. The dream, the irrational, and the unconscious take shape to be an escape from the concrete and an alternative to reality. A dream worls in which four main topics emerge: love ad the fulcrum of life, the dream and the crazy extravagance ad means to overcome the rationality and the indivudal’s liberation from social conversions.

BEYOND REALITY IS CHARACTERIZED BY FOUR MICRO TRENDS:

HANDLE WITH CARE - MACRO TREND

Handle with Care celebrates the brauty of the body in all its forms to stem the search for perfection. Taking care of yourself is acceptance, discovery and the ability to value who you are. The body is a formal inspiration but also a user: it abandons constraints in favor of comfort, explores its fluid languages, tells about itself throuth accessories that reveal, emphasize it or make it shine, freeing itself from any taboo, it reveals itself for what it is or, sometimes, it disguises itself to deceive the observer.

HANDLE WITH CARE IS CHARACTERIZED BY FOUR MICRO TRENDS:

Fashion accessories trends are constantly transforming, influenced by the context in which we live and the eclectic creativity of designers: HOMI Fashion&Jewels Exhibition since 2020 has been using the collaboration of Poli.Design to explore trends more closely and understand the evolution of consumer behavior.