Sustainability according to HOMI Fashion&Jewels

fieramilano, Rho
18-20.09.2021

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Sustainability according to HOMI Fashion&Jewels

Zero mile materials, strong artisanal quality offered by guardians of centuries-old traditions, and the ability to adapt another object’s material, transforming it into a new creation.

Zero mile materials, strong artisanal quality offered by guardians of centuries-old traditions, and the ability to adapt another object’s material, transforming it into a new creation. For the companies taking part in HOMI Fashion&Jewels Exhibition, “sustainability” means all of this and more.

 

Both for the value of the products and for the challenge of creating innovative designs, sustainable working is a leading trend for the event.

 

Very often, the ability to look beyond is also being able to find materials and resources where others don’t see them, verifying the uniqueness or special qualities of your product. It’s also acknowledging not just the preciousness of the materials, but the added value of creativity and artisanship in the quality of the final product as well.

 

This is when bijoux and jewellery become testimony of something much more evolved and elevated than pure stylistic pursuit. They’re transformed into the very story of a land, or a tradition, or a little-known or little-valued material, or exceptional crafting techniques.

 

An avenue that, at HOMI Fashion&Jewels Exhibition, has a myriad of side streets offering sustainable style designed by companies in its community and, in the following interviews, this community proves to be a leading example, making business history.