The September edition of HOMI Fashion&Jewels Exhibition ushers in a digital project that sets out to create a direct connection with all those who gravitate towards the world of fashion accessories: the #befashionandjewels community.
There is a story behind every product or company and this virtual project has set itself the aim of giving those stories a voice and an image. All of this, together with new ideas and seasonal trends, form the beating heart of the traditional trade fair event, which, once again, has demonstrated that it is a market leader.
#befashionandjewels was created to support sector professionals, to bring out their special qualities and distinctive features, and to highlight the creativity of every label: a virtual place that does not close down when HOMI Fashion&Jewels Exhibition comes to an end. The aim is to keep this community alive, through constant updates, in an effort to integrate digital tools into the fair, thereby extending the experience beyond the dates of the actual event.