15_18 SEP 2023
The fashion accessories segment is always changing, and it is difficult to frame it in a single way, since it are governed by the unwritten rules of the trends followed by consumers who make it the everyday reality of the future with their sensibilities and taste.
While this complex scenario makes it futile to attempt a precise analysis, it is perfectly possible to outline some macro-trends, based on a survey on feelings run by HOMI Fashion&Jewels Exhibition together with a group of students from POLI.Design, Milan.
To understand this type of public, their preferences and characteristics, is of vital importance if we are to gain a dynamic overview of the state of the art in the fashion accessories segment.
Accessories are often purchased with an eye to the sustainability, ethical values and creativity which make up their content and are an important part of the craft that goes into them.
Personal taste, often expressed as an impulse buy triggered by look or need to use, is an important driver of the urge to buy an accessory.
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